A Race Directors Guide to Working with Sponsors
This 25-page guide will help you finally get a grip on working with sponsors; from writing a kick-ass race report to sponsor pet peeves, and more. We'll help you whittle down all the information out there and give you insider secrets from our sponsor-expert guest writer. All the information you need in one handy guide.
In this guide you'll learn:
- The "what", "why & "who" of race sponsorship
- How to use data in sponsor relations
- How to attract sponsors
- How to keep your sponsors' loyalty
- Top 10 sponsor pet peeves
- How to write a kick-ass race report
- How to make media sponsorship work